Every professional website that’s successful has one thing in common: good web design. Think about what you do – when you hit a website as a first time visitor, what do you think about or feel? We are visual and the first thing that happens is we get a feeling based on the site design. Website design impacts whether or not people will check out your site and maybe buy from you. Our conversation will center on what you need to know and get right on your site concerning design.

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Proper Graphics: There should be absolutely no inconsistency when it comes to the graphics of your website, make sure you size/define all the graphics and images on your site correctly. This will help you make your site perform better and that will help it stand out from all of the others. The simple truth is that web pages that are filled with good graphics and are consistent are easier to load. Well defined graphics enhance the look and the performance of the website, which makes it work seamlessly across all browsers. Images that are properly sized will reduce the web browser workload and enhance the overall loading time.

Whether you opt for over or under the header, be sure to always slap the good old link back to home.

Avoid using an image graphic and assuming people will hover over it to discover it is a link. Hopefully it goes without saying that every page on your site must have this link to home. If you lack consistency with link placement, people probably will get the feeling the site is unprofessional. Just about always if you see a logo up top, and it is also a link – it is a way to click back to the main page.

Make very sure that whatever you have done appears just like you thought it would on paper. Any type of upgrade or mod, mainly large ones, have the potential to cause problems; so be sure to verify all is still OK. So even if you make any minor changes to your site’s design, you should make sure you test it out so that you don’t have to face any embarrassing situation in front of your visitors. Remember that the overall impression people have of your website will be the sum total of every small decision you make, so nothing should be ignored when it comes to designing your site.
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