If you’re not used to retail people counting and the other of the first questions you will end up thinking about is which technology should I be utilising?

You’ll find three main kinds of technologies; beams, thermal and video. Each have their own benefits and weaknesses depending on the environment they’re being set up in.

Beam Counters – In many cases are battery powered and for that reason designed for temporary use. They’re very easy to install and take off, but also prone to become damaged and field of view blocked. They’re can not count people walking with an entrance side-by-side and thus will undercount.

Thermal Cameras – Infra-red devices much like the IRISYS cameras will be the most widely used retail analytics in the world. They are IP enabled and over one unit can be linked together for wide entrances. Accuracy levels have become good.

Camcorders – Be single or dual vision IP enabled devices. The one view cameras are often less accurate. Overall it products are more expense than thermal cameras. The dual-view cameras are as accurate because the thermal devices in most cases.

At StoreTech our software solution is hardware independent, which suggests if you already own people counting hardware its future we could integrate and import the visitor data into our solution.

With well over 15 years expertise in the folks counting industry, StoreTech are happy to share with you medical of every sort of technology and work with you to decide your best option.
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