We (as well as the remaining portion of the internet within the past decade) have previously spent some time convincing you with the significance about acquiring online reviews on your business. How about we just assume you’re in love with the main advantages of creating a couple of people tout how awesome happen to be on the net.

With that being said, it is not safe to visualize everybody knows exactly where inside the wide world of the net we could point those well wishers once they desire to sing our praises. What i’m saying is, organic beef be in a position to rattle off a few sites (“Yelp! But you can use them to show up in the search engines Maps, too?”), but unfortunately we cannot exactly have a laundry set of options at our disposal.

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Look at our set of the very best product review websites for B2B and B2C companies. Take into account that every industry has niche sites, too. As an illustration, those who work in center industry may wish to be on UrbanSpoon. This web site post won’t get into sites that are specific to a single industry, however it will provide this website that apply to businesses in almost any industry.

Review Sites for B2C Companies
1) Amazon Testimonials

Amazon was the primary online stores to allow for customers to post reviews of merchandise in 1995, and it remains the most important helpful consumers seeking to make informed purchase decisions. Even though people can and in many cases do buy a product elsewhere, if it’s in love with Amazon.com — unless it’s gasoline or drug paraphernalia, that’s — then many individuals will look up its Amazon review before they decide to buy.

After that separate your product in one that looks much like it? Those shiny gold stars and good reviews. Items are rated on a five-star rating scale, that’s separated by percentage of reviews per star, then most helpful reviews and most recent reviews.

2) Angie’s List

Aimed toward U.S.-based service businesses, Angie’s List is a “higher-end” review website, because users even have to purchase membership. But you get what you pay for. The reviews, given on an A-F scale, are usually very well-thought out — not a lot of that ranting and raving that’s more widespread on free review sites. The reviews can’t be anonymous, which will help reduce fake or misrepresentative reviews, and companies should answer the reviews posted about them, too.

It’s absolve to start a page on your company. When you have yours, encourage your web visitors that are on Angie’s List to depart reviews there — members would be the only ones permitted to get it done!

3) Choice

Have customers around australia? Option is a member-funded website situated in Australia. Choice independently test products and services and provide performance reviews for their members. The majority of their job involves testing products and services themselves, creating product comparisons, and writing buying guides. In addition, though, they are doing allow members to rate and discuss specific product models and brands with other Choice members. If you have customers around australia, we advise encouraging people who find themselves on Option to leave reviews there.

4) Trustpilot

Trustpilot is a fast-growing, community-driven consumer review platform situated in Denmark, although they’ve expanded away from Europe into 65 countries, such as the U.S. The woking platform for businesses helps companies from all over the globe proactively collect reviews. It’s the customers who write both product and seller reviews, keeping it third-party verified.

As they definitely have a basic version totally free (this lets you create a profile page and collect reviews), their paid versions allow you to create customizable review invitations, share ratings and reviews on social media, and link review data on your internal business systems.

5) TestFreaks

Just like TrustPilot, the Swedish-based TestFreaks helps companies proactively collect reviews and write seller reviews to enhance them. Another cool addition? Their question and answer feature, which lets potential clients post questions and receive answers straight from your customer satisfaction team.

6) Which?

Which? is surely an independent consumer review organization that tests and reviews products then writes about them. Unlike Angie’s List, it is the folks from which? who write the reviews — not the customers can use. They don’t really accept submissions for product testing or survey inclusion, nevertheless they do persuade folks to allow them find out about many and services by emailing [email protected].

Even if this leaves less room that you should influence whether your products end up on the site, it’s still worthwhile to learn about and checking in on this popular site, particularly if you have customers inside the U.K. The web site has testimonials for sets from dishwashers and tablets to cars and credit cards. They make certain you review these products themselves, then come up with both their methodologies and results. In addition they take customer surveys of products prefer and worst firms for customer satisfaction.

A great deal of their content is free, but customers can become members for ?10.75 a month to get access to a “Best Buys” and “Don’t Buy” list, the latest reviews of merchandise using their test labs, and access to their consumer legal counsel service.

7) ConsumerReports

A nonprofit organization, ConsumerReports is surely an independent product testing organization that runs unbiased tests to rate and recommend products. They’ve reviewed over 7.Seven million products, accept no advertising, and pay for all items that they test. (Fun fact: They are buying and test 80 cars each year!) This is about as legitimate because it gets. As such, there’s not much you’re able to do here “except” let’s say you sell a product or service, make certain it is certainly, excellent.

If nothing else, you might take this excellent website like a lesson in excellent content creation. For each product they review, they provide the review criteria, product overviews, a buying guide, and social sharing buttons. Means that quite comprehensive and, well, helpful. Pretty much the important thing to great content, are we right?

8) TripAdvisor

If you are inside the travel, hotel, airline, entertainment, or restaurant industries from any location, you need to check out the reviews on the popular website TripAdvisor. Since the largest travel site on earth, it’s over 225 million reviews, opinions, and photos taken by travelers. There is also some awesome content on the about low airfares, travel guides, rental listings, and advice forums about pretty much every location on earth you may want image. Many people look there prior to an outing.

The main element with a successful profile on TripAdvisor is rendering it as near up of these popularity index as possible, in order that people seeking information inside a specific place call at your listing. As outlined by TripAdvisor, the popularity ranking algorithm is dependant on three key components: quantity, quality, and recency of reviews. Here’s an excerpt with the advice they provide businesses seeking to increase their ranking:

Quantity: Ask your invited guests to write reviews, and employ our management center tools to remind them after they take a look at. Offering incentives for reviews is up against the rules, though — examine our policy to actually know very well what is and isn’t okay.

Quality: Guests who enjoyed top notch hospitality along with a memorable experience are more likely to write positive reviews. Monitor what previous reviewers showed to determine what worked and failed to perform best on your property so that you can maintain and enhance your service.

Recency: Recent reviews factor more strongly on your own popularity rankings and older reviews close to effect on a hotel’s ranking after a while. Yet again, encourage guests to write reviews to maintain fresh content rolling in.”
9) Yelp

Yelp is a free review website that lets consumers rate businesses on a five-star scale. Service repair shop can start a profile on Yelp totally free, and users can set up their unique free profiles to review a company. You’re absolve to answer reviewers, too, but we advise going for a balanced and polite procedure for any negative reviews you receive, as Yelpers will be in a pretty tight-knit community.

Yelp has additionally belong to fire within the last few years for some slightly shady practices, like incentivizing businesses to promote with them in return for gaming the hunt latest results for their business (“Pay us money and we’ll push bad reviews down!”). Savvier consumers now examine Yelp reviews overall current reviewer’s clout in mind, as opposed to getting deterred by a business as a consequence of one bad listing.

With that being said, it’s still to help you to get a constant stream of positive online reviews coming to your business’ Yelp account so happy industry is always towards the top of your review feed — especially is you’re location-based business. Yelp profile information contains such things as store hours and location information, which means that your profile will usually turn up when individuals Google your business.

10) Google My company

You realize those reviews that show up with you do a google search for a business? Yeah, those activities are stored on a list in a big way.

Google’s Pigeon algorithm update uses distance and location ranking parameters to offer improved regional online research results. So, in order for your business’ website to be properly optimized for search, you need to set up verified accounts with local directories — especially Google’s, called Google My company. Getting reviews, comments, pictures, etc, especially online, can provide a good start browsing. Only verified local Google+ pages can answer reviews.

An extra? Google Maps pulls that information and those reviews into the app, so creating a lot of content in there can make your business look more reputable.

11) Yahoo! Local Listings

Just like Google My company reviews, Yahoo! Local reviews let users post reviews of businesses using a five-star rating system.

As outlined by Search results Land, Yahoo! still receives about 10% of search results share. So however, you might not need to get time finding out the intricacies of Yahoo!’s algorithm, obtaining some favorable reviews on the Yahoo! Local Listings sure couldn’t hurt to the 10%.

Review Websites for B2B Companies
12) G2 Crowd

In case your business sells software, you need to be sure you have a presence on G2 Crowd. On a monthly basis, over 300,000 people thinking about buying software read the 37,000+ user feedback here so they can make better purchasing decisions.

G2 Crowd operates kind of like Yelp, however in a specific niche. Information mill reviewed on a five-star scale, and reviews cover sets from setup and simple people to security and support. Reviewers answer questions like “What can you like best?”; “What can you dislike?”‘; and “Recommendations to others considered the item.” Also, you are able to upvote and downvote others’ reviews.

13) TrustRadius

Like G2 Crowd, TrustRadius is surely an online review website for software businesses. Reviewers on the spot are authenticated via LinkedIn to ensure they’re users (even though the reviews themselves can still be anonymous), that enables users to determine what their LinkedIn connections say about particular texts on TrustRadius. This adds a layer of trust for an individual reading the site.

You can use the site to browse reviews of person companies, or compare two companies side-by-side to compare their five-star ratings, screenshots of these products, pricing details, and user comments from reviewers.

In addition to their company reviews, they’ve assembled very much buyer guides for categories including talent keeper, business intelligence software, core HR software, social media, and A/B testing to help people find the right product for the children determined by hundreds of reviews and user ratings.

14) Salesforce AppExchange

Have an app on the Salesforce AppExchange? Then you’ll desire to record your app’s ratings and reviews there. Surveys are based on a five-star rating system, every app has reviews listed most abundant in helpful positive review and most helpful negative reviews first, then all reviews, where users can filter by rating, date, and helpfulness. They’ve embraced transparency, letting users access a large number of reviews and see the amount of downloads with just a few clicks.

For Online Reviews Both B2B & B2C
15) Eee

A nonprofit site, better Business Bureau (BBB) evaluates all sorts of businesses against a couple of best practices based on how businesses should treat the public. They don’t really directly recommend or endorse any businesses, products, or services; they simply provide you with the public together with the info on their website about businesses, and whether they have met the BBB’s accreditation standards. They are going to also review both accredited and non-accredited businesses.

A business’ profile listing on the BBB contains general overview information, just like a short company bio as well as the company’s accreditation status, past any complaints made regarding the business and if they were resolved, reviews, as well as the BBB’s A – F rating with the business.

16) Glassdoor

Glassdoor is surely an employee review website that can help anyone — from prospective employees to potential clients to investors — experience an concept of that of a clients are love from inside. Put simply, it will help measure the more qualitative factors of products like valuation.

Employees can share what it is love to interview and work at their companies, as well as the site shows visitors which information mill rated highest by their workers. Many employers use it to develop their employment brand so they can target and recruit candidates, but you also can utilize the reviews to express ideas internally for improvement among your management team.

Creating an employer account costs nothing, and easy to track and answer reviews. For example, you are able to set up alerts which means you experience an email every time a new review is posted so that you can acknowledge and answer each one.

Other Places for Consumer Reviews
Online reviews also exist on sites that aren’t necessarily built simply to publish online reviews. Some businesses use their social presence and website to encourage online reviews … and a few brands just have them unsolicited, for better or worse.

Below are a few sites that, if you (please, decide to) can serve as additional hubs for online reviews. And they are awesome, since they have enormous reach, and you’ve got some — if not entire — control of these properties.

17) Facebook Ratings & Reviews

Did you know you will find there’s place on Facebook for fans to depart ratings and reviews of one’s business? There sure is … it’s named, aptly, Facebook Ratings & Reviews. It seems like on the left-hand side of one’s Facebook Page, so you can’t move or take it off as you can other areas of one’s Page.

Anyone logged into Facebook can post a rating or report on a company. All they have to do is go to the Reviews part of your Page, select the grey stars to select a rating, then write an optional review. They can make that review public, visible to friends, or visible just to them.

18) Twitter

The ridiculously fast-paced nature of Twitter causes it to be seem like a weird spot to attempt to accumulate reviews. But while users may well not always look for reviews on Twitter (if you don’t started some kind of review hashtag, perhaps), tweets remain indexed browsing results. Which means a user’s tweet, whether complimentary or less-than, could pop up inside the SERPs when someone’s seeking reviews on your own business.

Not only that — there’s issues you can actively employ the positive tweets coming to you. As an illustration, we tested the portion of social proof on conversions at HubSpot, attaching three tweets that gave positive reviews on an ebook i was promoting back then. You know what happened? The CTA together with the three tweets converted a lot better than the CTA without having tweets. In the event you will “Favorite” tweets that can be positive reviews in the future, it’ll be simpler to find them when you want to use them inside your marketing.

19) Your personal Website

Finally, the one place where you have total and utter control: your website. It becomes an excellent place to publicize reviews you receive (perhaps embed among those tweets you favorited?) You could create an area of one’s website dedicated simply to reviews and testimonials, and in many cases add a form so happy customers can submit their unsolicited reviews. But when you’re actively campaigning for positive online reviews so you encounter happy customers who wish to add an optimistic review such as the have accounts on sites like Yelp, Angie’s List, or Google, it’s handy to possess a place on your website to share their kind words. Consider adding testimonials to squeeze pages and product pages, too.
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