1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media content indexed on Google as well as other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social media networks leads to how search engines like yahoo understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as being a powerful tool they are driving their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the popularity, and make use of videos to capture new audiences.
80% of video. Results that report up in SERPs originate from YouTube
Videos get 50X better organic pr online in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a compared to plain, static text content
3. MOBILE OPTIMIZATION Can become CRUCIAL
Today people work with a selection of devices to gain access to content. Tablets, smartphones, laptops, phones and also watches are becoming standard tools to browse web. Search engines like google know this and they reward websites that are good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have wanted local info.
Mobile search increased 43% every year.
Over 1.2 billion people connect to the web from their mobile devices.
4 out of 5 consumers use smartphones to look.
4. VOICE SEARCH FUNCTION Absolutely essential
Voice search is easily being a huge section of mobile usage and it has elevated the pain of typing keywords to run research online query. But this shift means your content should be developed with voice search in your mind.
60% teens use voice search before the TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Are certain to get BIGGER & BETTER
Inside your everyone is trying to find content sources that provide all the relevant information they require within a place. Search engines like google have seen this trend and for that reason content aggregators are getting to be very popular within the SERPS.
6. The trend OF Mobile phone applications WILL GROW
As discussed above, using mobile for web search is on all-time rise and apps simply make the job easier. Just few more years and mobile phone applications are certain to overpower desktop and mobile websites.
Mobile apps are the cause of 52% ever used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of individuals prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local search engine optimization To get Much more IMPORTANT
Local internet search is certainly going stronger in the past. In 2016 you need to let Google know where you are located as well as what you might be offering.
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