Globally, using mobiles, smartphones, iPads and tablets for surfing the internet is increasing at an alarming rate due to its convenience, cost-efficiency, ease. The use of mobile phones is closing a digital divide involving the rich and poor; and the urban and rural dwellers. Every business are duty-bound to build up websites that are mobile-friendly so that you can reach these mobile users. One way of doing this is always to create designs that are attentive to different devices and screen sizes.
What then is responsive web design?
Responsive WEB DESIGN ATHENS can be a technique used in web design to permit webpages respond to the screen size, orientation and platform with the device an individual is viewing with.
Responsive design are the simple the first thing which includes changed the browsing behavior of browsers in recent years. Such websites can handle changing from device to device. For example, in case a user switches from your cell phone with a tablet device, your website automatically adapts and dynamically fits how big the screen.
Without delving much in to the technicalities involved in designing such websites, the following are the organization great things about responsive design.
User-friendly: Responsive websites are highly liquid and fluid that produce contents change across all screen resolutions and devices. It’s foreground images that scale with the layout to show and conceal elements of images on websites. This fluidity makes it user-friendly, accessible and exquisite when compared to conventional websites. Users can surf your website regardless of the environment they wind up, hence helping the reach of your business website.
Consolidate business marketing efforts: Google has recommended responsive design as best practice so companies that don’t have options getting left behind. Is the most widely used global internet search engine, Google explained that responsive websites are really easy to crawl and perform favourably searching results.
As outlined by Moz, a well-respected search company of their 2015 Optimization Factors, 150 marketing professionals dedicated to SEO were surveyed and the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness from the Ranking Factors report.
With all this knowledge, we are able to safely say for certain that having a responsive website will help augment marketing efforts of organizations to accomplish their business objectives.
Cost effective: Using desktop or laptops is generally more expensive and/or inconvenient than using mobile phones. Mobile phones offer fast and simple entry to information about the move. Responsive websites are therefore cost effective for users who spend little to no period in an office space.
For businesses, the responsive web design reduces design and development costs as they do not need to develop different websites for various devices. Additionally, businesses preserves cash maintenance costs while they will be centering on only 1 website.
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