1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media marketing content indexed on the internet and other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social media marketing networks leads to how search engines like google understand your website is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as being a powerful tool they are driving their digital and best seos efforts. In 2016 expect more businesses to embrace the excitement, and employ videos to capture new audiences.
80% of video. Results that relate up in SERPs originate from YouTube
Videos get 50X better organic pr online when compared with against plain, static text results.
Video searches receive 41% higher click-through rate a when compared with plain, static text content
3. MOBILE OPTIMIZATION Will end up CRUCIAL
Today people make use of a selection of devices to gain access to content. Tablets, smartphones, laptops, phones and even watches are becoming standard tools to browse web. Search engines know this plus they reward websites that appear to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have wanted local info.
Mobile search expires 43% every year.
Over 1.2 billion people connect to the web from their mobile phones.
4 of every 5 consumers use smartphones to shop.
4. VOICE SEARCH FUNCTION A MUST
Voice search is easily being a huge part of mobile usage and it has elevated the pain of typing keywords to operate a search query. However this shift means your posts have to be developed with voice search at heart.
60% teens use voice search while you’re watching TV
40% adults use voice seek out directions.
5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER
As part of your folks are searching for content sources that provide each of the relevant information they need in a single place. Search engines have observed this trend and consequently content aggregators have grown to be popular inside the SERPS.
6. The fad OF MOBILE APPS WILL GROW
As discussed above, usage of mobile for web search is on all-time rise and apps just make the work easier. Just number of a few years mobile phone applications will overpower desktop and mobile websites.
Mobile phone applications account for 52% in recent history spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of folks prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local SEO For being More IMPORTANT
Local internet search is certainly going stronger in the past. In 2016 you have to let Google know where you stand located as well as what you happen to be offering.
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