The 10 steps below demonstrate which has a real example how to get greater than 10,000 fans on the Facebook business page.

Facebook could be the king of internet sites using more than 1.79 billion active users each month (Updated December 2016). It really is utilized by greater than 60% of Internet surfers Worldwide in fact it is a fantastic tool for promoting services or products, finding new customers or gaining more loyal readers (followers).

To utilize this for business purposes, you’ll want lots of fans (followers) on the Facebook business page. Let’s see below why having many Facebook fans is important.

What could be the significance about having many Facebook fans on the business page?

It indicates popularity – It goes without saying the variety of fans reveals how popular a web site is. A facebook business page with 100,000 followers is a bit more popular when compared to a page with 1,000 fans and also this leads to a variety of other benefits (described below).

It indicates trust – In case you can’t view the relationship between Facebook fans and business trust, consider the US State Department spent $630,000 to boost their Facebook Fans from 100,000 to two million in the years 2011-2012 (See related post from marketingland).

Why did this is done? Because in today’s World an excellent business, blog or website will need to have lots of Facebook fans. Five Years ago this would not subject but also in the Modern, social proof is important.

More fans, more visits – The more fans you have, the higher could be the number of people which will view your posts of their timeline and perhaps call at your website.

While this is, it needs to be noted that not all of your fans will see your site content.

As already explained in a previous post, How to boost your Facebook Page Organic Reach, just a small portion of your followers (no more than 4 %) will see your status updates.

This number may differ, what is important to understand now, happens when you have 10,000 fans and also you post a fresh update, it will be seen organically by a max of 300-400 people.

It’s great for SEO as well – Although officially The search engines do not admit that social media is really a ranking factor, numerous studies demonstrate that popular websites on Facebook are more inclined to perform better in search, today quite popular websites (additional circumstances being equal).

How to go from 0 to 10,000 Facebook fans

Now that you’re convinced that using a lot of Facebook fans is important on your website and business, let’s see step-by-step the best way to change from 0 to 10,000 fans.

Note: These are the basic similar steps I followed to boost the facebook followers of my fitness blog’s facebook page. Typically the page has greater than 100K fans also it continous to develop organically.

Step 1: First suggestion – you’ll want a Facebook business page

It may appear silly for your experienced however for beginners to social media this may be something new: Your own Facebook page differs from an enterprise page.

If you would like to have friends on Facebook to share with you your holiday photos you will need to create a personal page however if you simply wish to have fans and followers on your website or business you will need to create a Facebook business page.

So, the initial step is always to make sure that you develop a Facebook business page as well as the second step is always to keep your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we talk about Facebook business page optimization we mean choosing a friendly page title (username), writing an appealing description (in the short description field), providing accurate information for long description, company overview, mission (see screenshot below) as well as posting interesting content – this is the most significant optimization tip of.

The quality of the content posted on the Facebook business page may also determine it’s success or failure.

Having an optimized Facebook page makes it simpler to get new fans or more likes from ads once we will see below.

Step 3: Benefit from your individual Facebook account

I mentioned in the first step above you will want to possess a business page and never your own page, nevertheless, you still need to have an active personal facebook account.

Here means that:

After you post an update on the business page, one way to boost exposure and likes, is always to share that post on the personal page as well.

People you have as friends on the personal page are more inclined to ‘like’ and ‘interact’ together with the post shared out of your business page and this will boost the engagement factor of your posts.

As an end result, facebook can have your site content to more fans (organically).

So, one way to boost the volume of folks that view your site content and go past the 4% individuals following is always to share and promote the post on the personal page.

It is evident the greater the variety of friends greater would be the visibility from the post.

Also, make sure that you invite all of your existing friends (and a new one) to enjoy your Facebook business page. Do that any time you gain a new ‘friend’.

Step 4: Add some Facebook Like box on the website

This is again social media 101 nevertheless, you require the Facebook like box on the website for several reasons:

#1 – It’s ways to associate your site together with the Facebook business page. In other words it is a way to ‘tell’ search engines that this is your official Facebook business page.

#2 – When you get lots of fans, that is something ought to be proud off and another to indicate in your users (as explained above this means popularity, trust and social proof).

#3 – It’s a sensible way to improve your following organically. Your readers can follow your site by clicking such button without having to go to Facebook.

Hint: For max results, squeeze LIKE box above fold (about the sidebar).

Hint 2: You can also popup so on box to new users (for example, after they spend A minute over a page, after they scroll as a result of the underside or after they make an effort to leave your page – while this is useful regarding getting new likes, you need to be careful not to make it too distracting on your users.)

Step 5: Follow these suggestions to increase post engagement

So far, we now have created an optimized Facebook business page, added friends to our personal Facebook page and placed so on box in a prominent position on our website.

The next natural step is always to start sharing prepared to maintain fans happy and maybe be capable of convert them from fans > web site visitors > customers.

Some simple rules to follow which will boost the user engagement using your facebook business page:

#1 – Share relevant content: Share content your fans count on seeing with your page. As an example, in case your website is about Social websites, share content linked to social media and never about sports or something different you could like. If your users need to read sports news, they understand where to find them.

#2 – Don’t forget that they can follow your organization page to obtain updates concerning your website (and niche) and never concerning your social gatherings: If you need to get social, then use your personal Facebook page, your organization page is around your site.

#3 – Usually thumb, I prefer my business page to share with you content from my niche only, easily need to share a thing that isn’t linked to my niche, I prefer our page.

#4 – Don’t be too promotional: Sharing promotional content (all the time) on the Facebook page will drive your fans away. When you’ve got an advancement to share with you or something that could benefit your fans, you can do so but don’t drink too much.

Try to publish interesting, shareable content that is certainly linked to your niche, evidently this does not come directly from your site. Keep a balance between promotional and content your followers might want to read.

Step 6: Share intriguing and top quality content (not simply links)

I made some tests concerning the impact of descriptions when doing a Facebook update determined out that Facebook posts with ‘lists’ get more likes than posts with simply links. Let me give you one example to understand I mean.

When you would like to share a blog post out of your website on Facebook, you try to Facebook status updates and enter the webpage URL. It looks something similar to this:

You can share this text without adding any extra information. If your title and pictures are perfect, you will get a number of likes with regards to the time you’re making the post, variety of fans etc.

If one the opposite hand, you enrich your post with the addition of more info and particularly an inventory, then other pursuits being equal, you happen to be more likely to gain in likes and shares.

For me as a result sense since people that view a title and image of their timeline might not ‘Like It’ as it provides no value in their mind (don’t forget the average user is given a huge selection of postings of their timeline if he or she login to Facebook).

On the opposite hand when you allow them to have valuable, top quality as well as simple you just read information (being a list), they are going to select the LIKE button simply because they read something useful without having to leave their timeline.

Note: It is just a known proven fact that individuals have an inclination of LIKING a blog post without reading it so allow them to have reasons to do so; your site visits might not increase nevertheless the engagement factor of your posts will rise.

Step 7: Share images, videos and emotions

If you take a peek at many of the most popular Facebook pages, you will notice that they tend to share with you images, videos, infographics, charts etc, with their usual text only postings.

This type of content gets more likes and shares and as a result the page gets more fans and followers.

In a recent study by Buzzsumo, they identified the most shared and liked content on Facebook, gets the following characteristics:

Step 8: Provide incentives to obtain more fans & followers

Why should someone follow your Facebook business page?

You need to give incentives to facebook users to follow your page. Several tips to consider:

Quality updates – This is actually the best incentive it is possible to give your users. Before posting anything on the page, you should ensure that it gives you value in your audience. Choosing this consistently, you existing followers will share it using friends and this will attract more users.

Run a tournament – Many sites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this content is always to Just like the page first. There are numerous tools to do that but consider when you don’t possess a known brand this many stop so successful.

Content upgrades – In case you have your blog, you may use ask users to LIKE your page to obtain an latest version of your post. This requires extra tools but it is something worth checking out.

Step 9: You need to promote your own content and page

When you develop your organization page don’t expect it will magically get thousands of fans. Besides the tips outlined above, there is also in promoting your organization page in places aside from Facebook.

A few tips to consider that worked for my case:

Promote in other social media networks – In case you have accounts to social media channels e.g. Google+, Pinterest etc. it is possible to periodically ask your followers to join yourself Facebook as well. Be polite and show them the rewards from doing so.

Promote in Twitter – Besides posting concerning your Facebook page on other social media networks, it is possible to make the most of twitter’s interactive features.

When you have a new twitter follower, send them a personal (personalized) message and get them to follow yourself facebook (both your business and personal pages).

This method although it ‘s time consuming, (Used to it manually and never using any tools) it could produce excellent results.

Promote with your newsletter – In case you have a newsletter or if you engage with your readers via email, make sure that you ask them to follow your Facebook page.

Do not simply write the FB URL through your signature but Inquire politely to LIKE your organization page.

Step 10: Facebook ads is really a must

I have saved among the easiest and a lot effective ways to increase your Facebook fans for last, since it is on your own that it’s not free.

Facebook offers a self-service ad platform used either to increase your following (promote your page), supercharge your posts, get more leads, increase conversions or execute a variety of other actions (as shown in the image above).

The procedure is pretty simple and easy straightforward. Basically you choose a webpage you own, select your ultimate goal (promote your page), select your audience (depending on country, age, other demographics and interests) after which set your evryday budget and duration.

The cost per campaign depends on a number of factors. The best way to assess if Facebook ads is a superb solution to increase your following, is always to chance a pilot campaign for a few days.

Spend $10-$20 dollars per day and run the campaigns for a fixed duration (a minimum of every week). At the conclusion, it is possible to assess if the price per like is something you happen to be prepared to spend on.

I had accomplishment with Facebook ads for both my websites and for client websites i run campaigns each month (stay) to enhance my facebook likes.

It ought to be noted that with Facebook ads you don’t buy likes but views. Lots of people believe that whatever you spend on is Facebook likes but actually you pay Facebook to indicate your ad to more Facebook users.

If what you’re advertising is interesting, then the best way to will hit so on button so spend time and consider the message you would like to display with your ad along with the image to utilize.

Conclusion

Having a big variety of Facebook fans on the business pages is vital for credibility and social promotion purposes.

If this wasn’t critical in the initial place, then nobody would care as well as the US State Department wouldn’t must spend $630 thousands for Facebook campaigns.

Once you are doing the necessary optimizations in your business page (steps 1 and a pair of above), then a easiest method to obtain more followers is by using Facebook ads. Along with some A/B testing you may get to 10,000 fans without any greater than $1,000 (spread in to a duration of months).

Once you are doing everything properly and so long as you’ve got a great products or services, it is possible to improve your fans to 100,000+ like Used to together with the Facebook Page of my fitness blog.