10 Strategies for Planning for a Corporate Incentive Travel Program

Corporate incentive travel is a good approach to motivate and reward your valuable employees. Incentive travel might be group or individual, and also the destination can be local or international. But every successful incentive travel program commences with careful planning.


Listed below are ideas to help you plan a company travel program that suits your company’s culture, size and available budget:

* Determine your corporate incentive program goals. In specific terms, establish exactly what the incentive program should accomplish. This might be a boost in sales, boost in production output or profits, or even a reduction in defective products, sales returns or lost contracts. Be sure to assign something for the improvement or reduction – a part, absolute number of units or contracts, or a amount.

* Choose the target group for that program. This can be management, employees, salespeople, or perhaps customers.

* Find what the target’s values, interests and preferences through paper surveys or interviews. Then browse our corporate incentives help guide to match preferences with available packages within your price range.

* Considering past performance and employee behavior, establish reasonable tasks on your target group.

* Be sure to possess a performance tracking system in place with a clear way to measure incentive program results.

* Brainstorm what obstacles may exist to the success with the corporate incentive trips. This may be current employee morale, organizational structure or market conditions.

* See whether this program will probably be managed internally or outsourced for an agency.

* Understand applicable tax implications. Travel could be taxable to recipients under certain conditions, and special tax forms may be required.

* When selecting a corporate incentive travel company, make sure it agrees to meet what exactly is promised to your budgeted cost, so you understand its cancellation policies.

* At the conclusion of your program, survey winners and non-winners to find out whether or not the program was successful in meeting the objective.

Corporate Travel over a Smaller Budget

Even though you cannot afford to whisk your top performers off to Europe with a private jet, you’ll probably still reward the workers with incentive travel that they can enjoy.

When you can afford to send your team away on a teambuilding retreat, it doesn’t have to be far. Campsites and resorts, a day over a chartered boat can produce a memorable experience. For those, it’s actually a better idea to deliver your recipient somewhere exotic enough to be memorable. When possible, allowing a spouse or children to accompany your employee is also a good option.
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