Success Story of Lenovo – The Laptop Enterprise

Lenovo is definitely an international inventive technology company. It does not take fourth largest company on earth when it comes to computer and laptop products. Lenovo took over as fourth largest company in the world surpassing the IBM Personal Computing Division. The completion in the take over process was at May 2005. Lenovo ranks as # 1 PC vendor in China for 11 successive years, especially laptops.

Before Lenovo group took over the IBM Personal Computing Division, IBM stood third within the computer market. Lenovo develops, manufactures and sells advance, high quality, reliable and secure computer and laptop products. The organization even offers value-added expertise to the customers around the globe for brighter methods to remain competitive and productive from the laptop market.

Secret Behind The achievements Lenovo:

Lenovo markets and sells award-winning number of laptops called the ThinkPad notebook series. Additionally, they sell ThinkCentre desktops. One other successful laptop label of the corporation includes IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies link building programs, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.

The secrets behind the success of Lenovo is Worldsourcing. The secrets technique of Lenovo will be the power to make advancements worldwide. Lenovo defines Worldsourcing because accessibility to resources, ideas and opportunities you can do everywhere world wide. Thus, Lenovo believes in Worldsourcing rather than outsourcing.

Other reason behind Lenovo’s success is the fact that manufacturers of Lenovo products constantly try to provide the most effective services using their sides on their customers. As an illustration, the corporation made its R&D (Development and research) department to create a real laptop, which will serve all the customer requirements for the laptop. Thus, the results would be a ThinkPad group of laptops. Similarly, the corporation efforts to solve all of the customer problems in the likewise manner.

Lenovo attempts to comprehend the requirements of the customers then designs laptop models accordingly. For instance, lots of people have the concern with data within the laptop being damaged due to accidents or thefts, Lenovo brought out their most successful product, the ThinkPad number of laptops, which handled each one of these issues. Other customer requirements that lead to the creation of ThinkPad laptops are listed below:

Reliability Features
Productivity features
Energy efficiency
Design
Security features
Audio features
Multimedia features
Lenovo believes that the clients are the one people to judge a firm exclusively about the services which they provide for many years. Thus, Lenovo keeps its commitment of providing award-winning laptop and computer products with unmatched features and quality repeatedly.

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